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How much do newsletter sponsorships cost?

Newsletter sponsorship are priced per placement. Typically $300, within a range of $100–$2,000, with a 1.50% click-through rate, according to Paved newsletter advertising marketplace (2026).

BudgetClicksCost per clickReadable result?
$1000—Mostly noise
$2000—Mostly noise
$50015$33Mostly noise
$1,00045$22Mostly noise

How it works

The least worth spending is $100. Sold per send, so you cannot buy a small test — the smallest purchase is one whole placement.

The table assumes a 2% conversion rate and $50 per sale; the calculator lets you change both.

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